2026 Search Growth Planner

SEO Investment Calculator

Do not guess whether SEO is worth it. Use your sales numbers to estimate the investment, break-even target, and return from organic and AI search.

▣ See Step-By-Step Logic ›
⌕Search
↗Visits
♙Revenue

How this tool works

Your 10-step SEO investment estimate

Each step uses simple arithmetic and the numbers you enter. Nothing is sent to another application.

1

Select your business

Choose your industry and business model so the results use the right conversion language.

2

Set the time frame

Choose a currency and calculation period. Twelve months is the recommended view.

3

Add full SEO costs

Include your monthly service fee, setup work, software, content, development, and other costs.

4

Choose the forecast

Forecast from search visits or qualified enquiries. The calculator only uses incremental growth.

5

Add conversion and value

Enter the percentage that converts and the revenue or outcome value from one new customer.

6

Apply profit and attribution

Gross margin shows profit after delivery costs. Attribution limits revenue credited to search.

7

Compare scenarios

View conservative, expected, and growth outcomes to plan around a range, not one promise.

8

See break-even

Find the enquiries, customers, and search visits required to recover the full investment.

9

Save your estimate

Email the results to keep the inputs and use them in your internal budget discussion.

10

Get your plan

Book a free proposal consultation for a practical search growth plan based on your numbers.

Step 1 and 2

Business and calculation period

Start with the business context and the period you want to assess.

Step 3

Full SEO investment

Include every direct cost, not only the monthly agency fee.

Step 4

Search performance forecast

Choose one method. The result bases revenue on new traffic or enquiries, not results you already have.

Step 5 and 6

Conversion, customer value, and profit

Use values from your CRM, sales records, or finance team where possible.